Jay-Z was photographed entering the Caesars Superdome in New Orleans with his and Beyoncé's 13-year-old daughter Blue Ivy and 7-year-old daughter Rumi in matching outfits ready for Super Bowl 2025.

Taylor Swift, Jay-Z and daughters Rumi and Blue Ivy Carter, Lady Gaga, Anne Hathaway, Kevin Costner and other celebrities attended Super Bowl LIX Sunday.

Blue wore an oversized Balenciaga leather jacket for the 2025 Super Bowl, which she paired with Balenciaga cargo jeans. Blue Ivy completed her elevated casual look with a pair of Amiri low-top Skel sneakers. The young performer has been styled by Shiona Turini in the past.

Jay-Z wore the the Richard Mille RM 66 Flying Tourbillon timepiece while attending the 2025 Super Bowl with his daughters, Blue Ivy Carter and Rumi Carter.

Blue Ivy’s shoes were a pair of white Amiri low-top Skel sneakers. They feature a print of skeleton bones. For her red carpet appearances with her mother, Blue Ivy is often styled by Shiona Turini. Rumi Carter wore a black and white Amiri varsity jacket,

The Super Bowl appearance offered a glimpse into the Carter family’s approach to public life. Jay-Z’s presence with both Blue Ivy and seven-year-old Rumi demonstrated the family’s commitment to sharing meaningful experiences while maintaining appropriate boundaries for their children in the public eye.