ASMR, a digital-age sleep aid, uses calming sounds to trigger relaxation and sleepiness. Experts share its benefits in reducing anxiety and enhancing sleep quality. From page-turning to scalp ...

Animal Rescue Group Wants Your Old Bras to Help Repair Shells of Injured Turtles Playing to those with mouth sound ASMR triggers, this video features different turtles waddling up to a microphone ...

What began as a niche YouTube subculture has exploded into a global sensation, with millions tuning in nightly for their dose ...

Image caption, One ASMR trigger is intense ear attention, which is produced by creating sounds by brushing or tapping objects directly onto a microphone “They can be visual triggers, like slow ...

Reynolds’ weekly column exploring songs and scenes at the intersection of music and digital culture, separating shitpost ...

"Welcome back to my channel," Schueneman whispers into her microphone. She then picks up ... Her YouTube channel, "Best Life by Brooke ASMR," is centered around ASMR videos.

Teenage pop sensation, first musician born in this century to get a No. 1 single, the female artist to log the second most Hot 100 songs at one time, and ASMR icon? Yep, one look at YouTube will ...