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Soccer. Beckham on Messi: "You can see the Barca badge on his leg and even on his water bottle" adidas has unveiled the official ball for the 2025 FIFA Club World Cup, which will be played from ...

Lionel Messi led Argentina to FIFA World Cup glory, ending the nation’s long title drought. However, one key player was ...

Before Super Bowl LIX, Adidas made waves by releasing an iconic 'family picture' featuring some of its top athletes, ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

You might think it’s a bit far-fetched that a 15-year-old from Philadelphia could land in the personal orbit of Lionel Messi, the world ... featured in an Adidas marketing campaign called ...

Lionel Messi, the Inter Miami star and Argentine World Cup champion, was featured in a post-Super Bowl film by Apple TV on ...

Adidas was happy to call in a favour when it came to signing Lamine Yamal. The sportswear giant rented out a huge office space in Barcelona and several of its top executives flew in to meet the ...

Peak Samba hype may be behind us but Lionel Messi just proved the most storied shoe in sportswear still has legs. A new Samba variant courtesy of Adidas and the World Cup winner just surfaced online, ...

Antonela Roccuzzo is the new face of Adidas’ latest campaign. The philanthropist makes her debut with the sportswear company, modeling pieces from Adidas’ new squat-proof Optime collection.