Sponsored by Semrush, written by Nichola Stott, & edited by Nichola Stott B2B and B2C business models target two completely different audiences. The two types of businesses also differ in their ...

A little background. Klaviyo's co-founders started the company as a database in 2012, quickly adding email marketing and, ...

B2B marketing is often seen as different from B2C marketing, and for good reason. Businesses in the B2B sphere typically view marketing strategies as a cost instead of a measurable investment. They ...

Built for B2C Most CRMs were designed for B2B sales cycles ... and more from a single dashboard “As a fast-growing subscription business with vast amounts of data and customizable options ...

Today, Data Axle, a leader in data solutions that drive meaningful connections between companies and people, has been ...

The companion report on business-to-business (B2B) content marketing was published in late October. B2C content marketers say 43% of the content they create is for audiences in the top of the funnel ...

The global smart parking systems market is expected to grow at a compound annual growth rate of 22.1 percent and reach $30.16 billion by 2030. Rapid urbanization in metro cities and growth in the ...

Klaviyo (NYSE: KVYO), the company that powers smarter digital relationships for 167,000+ businesses, today announced Klaviyo B2C CRM, the only customer relationship management (CRM) platform built for ...