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Move over alcoholic beer! Gen Z ditch the signature drink for its non-alcoholic peer in growing trendBavaria, Heineken 0.0, and Coolberg. According to Vikram Bahl, Chief Marketing Officer at United Breweries, which produces Heineken and Kingfisher, the non-alcoholic segment is gaining traction ...
GCC Non-Alcoholic Beer Market – Industry Trends & Forecast Report, 2029 ...
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