Slogans are key to marketing a brand. A catchy slogan, like Nike's "Just Do It," can become iconic. Yet as brands and their customers evolve, slogans evolve, too. This infographic, via ...
With It’s Finger Lickin’ Good temporarily on hold, the fast food brand is trying on some alternative slogans for size – and they’re ones you’ll already be familiar with The April Fool’s Day campaign ...
Advertising slogans often require nuance, as marketers must consider cultural context, brand fit and emotional ... but it can be difficult to determine whether their output is effective.