Go Greyhound, and Leave the Driving to Us." Coca-Cola is one of those brands that's had a ton of luck creating catchy, ...

A brief, catchy slogan can be placed in advertisements ... Many large companies spend millions of dollars with ad agencies and image consultants to come up with new slogans.

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive ...

George Eastman knew the value of advertising, and of a good trademark ... "Kodak," which appeared in advertisements with the catchy slogan, "You push the button — we do the rest." ...