Jimmy Fallon will create a marketing agency and fill it with creative and clever executives in a new NBC competition series ...

From the Revolutionary War to American Apparel, the concept of being "Made in the U.S.A." has served different purposes ...

Every superpower comes with an Achilles’ heel. In today’s marketing world, two dominant forces – advanced mark eting sciences ...

Out-of-home ads that don’t feature labels want consumers asking “It’s from where?” as the retailer pushes to modernize while ...

As a new administration offers less incentive to go green, brands embrace circularity and ESG innovation to meet rising consumer demand for sustainability.

How British fashion retailer Cotton Traders ‘Full of Surprises’ brand campaign is bringing an established clothing brand’s personality to life. While humour in marketing is a recognised ...

The partnership has paid off, with the brand’s U.S. order volume ... Duke’s vice president for communications, marketing and public affairs, called the image “troubling” in a statement. Meanwhile, ...

Advt "Our marketing strategy is sharper and more ... Advt While maintaining their brand positioning, clothing companies are mindful of offering value to consumers, the industry players asserted.

With so many agencies promising results, it can be challenging to identify which ones truly understand your industry, target ...

Clothing brand Forever 21's US operating company F21 ... while simultaneously conducting a court‑supervised sale and marketing process for some or all of its assets. Forever 21 will also file ...