Students are required to complete a total of 30 credits to complete the MS in Marketing Analytics and Insights degree. View the suggested course sequence for a 1-year full-time student. The purpose of ...

A range of business marketing courses also cover strategic management, marketing analytics, and marketing strategy. You'll also gain practical experience by developing marketing plans. Through a range ...

and the MSc Marketing programme is founded in LSE’s tradition for academic excellence. The curriculum is designed around four compulsory core courses providing in-depth training in two areas: big data ...

The best business decisions are backed by data. Insights from customer analytics can drive impactful marketing strategies, helping to enhance customer engagement and optimize business outcomes. The ...

Designed to teach students how to translate data into strategic marketing analytics, this robust technical foundation is augmented by specialized market intelligence, digital advertising and customer ...

Marketing Analytics will cover commonly used methods in the Marketing area, such as regression analysis and t-tests. Students will work with actual sales and customer data to determine appropriate ...

Increasingly, in this age of big data, companies that emerge as market leaders tend to be the ones that employ sophisticated marketing analytics. This course in marketing analytics will entail a ...

Designed to teach students how to translate data into strategic marketing analytics, this robust technical foundation is augmented by specialized market intelligence, digital advertising and customer ...

Brand management; competitive advantage; data analytics and analysis ... Prior research experience is not required. Our Quantitative Marketing program requires solid training in mathematics, ...

The list below offers a representative sample of the courses you can expect in the study of business analytics at DePauw. From theoretical foundations to practical experiences, these courses provide a ...

search engine optimization (SEO), marketing automation and web analytics. Become more marketable as an employee and candidate with our digital marketing courses and certificate. Earn a digital ...