QKS Group, a premier market intelligence and advisory firm, has unveiled its latest comprehensive analysis of the global ...

Advanced and generative AI are transforming marketing from fragmented workflows into an engine of profitability and growth.

Not all enterprise AI projects are successful. But for the winning approaches, patterns are emerging. Blue Star Ltd's ...

Dive deep into CMSWire’s customer data platform channel, where you’ll find the most recent and comprehensive insights on CDP trends, advancements and industry news.

Powered by public voice-of-customer (VoC) data, brand specific content, and generative AI, the platform provides industry ... such as a customizable command center, industry-specific goals ...

By adding broad public social media listening, the company expands the Genesys Cloud platform’s existing capabilities beyond direct messaging to unlock deeper understanding of consumer sentiment that ...

Medallia, Inc., the global leader in customer and employee experience, today announced its vision for the next generation of customer experience and seven AI-powered product innovations that will ...

This comes to life in Adobe Experience Platform, which brings together customer experience data, CX language models and AI Agent orchestration. Adobe is unifying marketing and creativity through ...