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Launch of Downy by P&G increases competition in fabric softener market
For the best experience, please enable JavaScript in your browser settings. Nairobi, Kenya: Competition in the fabric softener market has heated up with the ...
Marketing Dive13y
Procter & Gamble's Downy hosts mobile scavenger hunt to promote new product
Procter & Gamble fabric softener brand Downy will hold a smartphone-based scavenger hunt in Las Vegas next month to introduce a new product to a young, mobile audience. Downy Unstopables is a new line ...