Toy maker Hot Wheels launched the first nine products resulted from its renewed collaboration with Italian carmaker Ferrari.

In a world where everything Ferrari-branded commands a premium, this new Hot Wheels collection is a breath of fresh air.

Hot Wheels and Ferrari announced a new partnership in early 2025 at the Nuremberg Toy Fair to begin producing officially ...

Ferrari and accessible rarely go together, but that’s changing today as the first nine products from a Hot Wheels partnership have been revealed. They mark the first collaboration between the ...

Ferrari and Hot Wheels have collaborated again on pocket-sized Prancing Horses, and will start releasing various models this ...

For the past 10 years, one player has been conspicuously absent from the extensive Hot Wheels catalog: Ferrari. But now the two companies have renewed their partnership, and there’s a whole new ...

On the surface, Mattel's Hot Wheels toy cars share little common ground with the full-size automobiles crafted by Ferrari. With some 22.5 cars produced and sold worldwide each second and more than ...