"Customers have shown that they will not pay any premium for these large EVs," Farley said in an earnings call.

Ford’s F-150 Lightning is losing ground in the US with new electric pickups like the Tesla Cybertruck and Chevy ...

The automaker has a plan to catch up to rivals rolling out high-performing, affordable electric vehicles. But first, it has ...

The Lightning is Ford's first fully electric pickup. The standard-range battery has an EPA-estimated range of 240 miles. We got 270 miles in a highway range test of our extended-range battery truck.

The F-150 Lightning’s sales numbers were down more than 10 percent compared to the fourth quarter of 2023, while the ...

The 2025 Ford F-150 Lightning electric pickup truck carries over without major changes. For now at least, that includes prices—remarkable, given the unpredictably of Lightning pricing since the ...

Ford Motor witnessed EV sales soar 21.2% in the U.S. in January despite a drop in sales of both its E-transit van and F-150 ...