Skittles is adding some legalese to its absurdist marketing.

To revive momentum for its core business, Skittles needed to bring salience and appeal back to its basic product proposition. We rekindled the love by leaning into years of "hate" around the flavor ...

Related: Green Skittles Are Getting a New (Old) Flavor “The Skittles Littles Living apartment feels like a small escape from reality with the rainbow colors and maximalist decor,” Klarić shared.

Rita's is giving away free 6-ounce servings of Italian Ice in the customer's choice of flavors on March 20 to celebrate the first day of spring. The chain expects to give away about 1 million cups of ...

It’s not enough to taste the rainbow; Skittles wants you live inside it ... They also swapped out the standard off-on light switch for red and green arcade game buttons.

A new bill being proposed in Florida could ban Skittles and other treats containing certain chemical additives. State Senator Jonathan Martin introduced Senate Bill 560 last week, according to ...