Senate Majority Leader Chuck Schumer (D-N.Y.) asked the U.S. Food and Drug Administration to investigate the influencer-backed Prime energy drink that has become popular among the influencers ...

TikTok and Instagram are full of posts of young women dressed in athletic wear, flaunting the neon-hued Alani Nu aluminum ...

Prime isn’t exclusively an energy drink. Prime Hydration is the brand ... Prime was created by two prominent influencers and boxers, Logan Paul and KSI. “The sometimes-controversial pair ...

An influencer-backed energy drink that has earned viral popularity ... Charles Schumer called on the Food and Drug Administration to investigate PRIME, a beverage brand founded by the YouTube ...

That would be quite the caffeine buzz for your average adult -- but the influencer-backed Prime Energy drinks are marketed to kids and teens. Now the FDA is looking into Prime. Dr. Protibha Sanyal ...

could finally have a big competitor in the energy drink ... La Pulga of stealing PRIME Hydration's design. Well, they aren't completely wrong, especially if you put both drinks together.