Color-depositing shampoos add specific pigments (either purple, blue or green) onto the hair shaft to maintain your desired color. Based on color theory, blondes should use purple shampoos ...

Purple shampoo was introduced to the market a while ago, but it's high time for it to move over as black shampoo might just ...

It may once have been hidden with dye (Grandma’s purple rinse anyone?) or cut short to minimise its appearance, but embracing the natural beauty of grey hair is today’s modern, refreshing ...