Logos aren’t just there to look pretty or to label your brand; they should be designed purposefully, with meaning behind each ...

It turns out that the meaning behind the Vans logo has been there all along, but most of us have never realised. I mean, we ...

It's no secret that AI has infiltrated the creative industries but despite this, most AI company logos look the same – boring ...

leading to controversy over the originality of the design. While the logo carries personal meaning for Meghan and Harry, some ...

And design houses love to show collections of 'meaningful' logos, even if they really just mean 'clever' logos. It's obvious where the idea of deep, meaningful logos comes from. We marketing people, ...