Niche perfume brands, once relegated to the shadows ... with prices running into several thousand dollars for a 50ml bottle featuring hand-polished crystal. The reliance on consumer testing ...

This "bottle code" has changed somewhat ... "There isn't a top brand without its niche perfume today," said Eric Briones, who wrote a book about luxury and Generation Z (people born between ...

The 29-year-old's collection has since grown to over 200 bottles. At first, Dovgal was into designer fragrances like the ones her mother owned. "Then I discovered niche perfumery," she tells me.