Interview with Jordan Brand executives about the development of "40 Years of Greatness" campaign and the company's plans for ...

Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...

Nike's recent strategic pivot back to brand building sends brands an important signal about the limitations of relying too ...

Jordan Brand celebrated its 40th anniversary with a spectacular drone show over the Bay Bridge in San Francisco.

Immediately after the Eagles were done whipping the Chiefs in Super Bowl LIX, Jordan Brand unleashed a terrific commercial ...

Be ready to swipe through your SNKRS app and the San Francisco Foot Locker on Feb.14 for a chance to buy any of the models.

Nike's Super Bowl 2025 commercial comes as the company looks to reverse a sales slump and elevate its iconic brands.

Jalen Hurts wore Air Jordan 1 Retro High '85 'Banned' cleats in Super Bowl 59, and the fine was worth it after the Eagles ...

Shedeur Sanders stayed loyal to his father and his Nike sneakers after turning down an offer to receive some rare Jordan ...

Jalen Hurts has had a great season, but his off-field ventures have helped him secure deals with brands like Nike, and create ...

Nike’s Jordan Brand is reportedly set to bring back a beloved sneaker with the release of the Air Jordan 1 Low “Black Toe”.

Jalen Hurts is one of Jordan Brand's new faces, and nothing puts you squarely in the spotlight like a Super Bowl appearance.