On the flipside of that coin, the 1948 London Olympics’ logo is yet another relatively simple design - depicting Big Ben and the Parliament buildings. Unfortunately though, it also looks like a ...

But get involved they do and so any design studio that can make it out the other side ... talks through its strategy for the Olympics logo. The challenge, it says, was “to represent the Passion and ...

while others had help from the LA 2028 Olympics creative team. It’s not entirely clear who’s behind the logo itself, although Gleeson told AdAge that they’d been working with quite the list of ...