“For a lot of modern Orthodox women, it’s a vestige of the past ... community carry more baggage when it comes to head covering,” she says. “They see hats as anti-feminist and prefer ...

Many are calling the product “toe sheitels” for the similar role they play to sheitels, or the wigs some married Orthodox women wear to cover their own hair in keeping with Jewish tradition.

Israel's Supreme Court has ruled that ultra-Orthodox Jews can be conscripted ... dress with long "modest garments" for women and head coverings for men, and maintain a "distinctive way of life ...