When four prominent retailers all abandoned downtown Santa Cruz within the space of a few weeks, chatter about a downtown in ...

The Santa Cruz Planning Commission on Thursday voted 4-1 in favor of a downtown expansion plan designed to facilitate the ...

There are plaques with Barry Swenson’s name on them all the way up and down Pacific Avenue and side streets,” said Mike ...

The Santa Cruz City Council is taking action to address long-vacant downtown storefronts with the proposed Downtown Vibrancy ...

Angela Gonzalez-Rojas was poetry in motion on the corner of Church Street and Pacific Avenue on Thursday as she performs with ...

Late on Thursday night, the Santa Cruz Planning Commission approved plans for a downtown expansion project in a 4 - 1 vote.

Downtown Santa Cruz businesses are expressing frustration over numerous vacant storefronts, prompting city council to propose new incentives and fines to address the issue.

The Santa Cruz City Council Tuesday advanced plans to encourage shopping and discourage empty storefronts in Downtown Santa ...

“There are plaques with Barry Swenson’s name on them all the way up and down Pacific Avenue ... downtown — and I think that’s a fair statement.” As part of the Santa Cruz restoration ...