While the company also pointed out that its Prime hydration drink is a caffeine-free alternative to its viral energy drink, the Times said some parents and school officials confuse the two drinks.

Prime Energy and Prime Hydration have become go-to drinks among athletic teenagers and tweens (right up there with Celsius). However, the ingredients of both drinks have alarmed TikTok users and ...

Prime isn’t exclusively an energy drink. Prime Hydration is the brand’s sports drink, which contains coconut water, B vitamins and branched-chain amino acids, which bodybuilders use to promote ...