And there are few better ways to do so than by crafting a unique and visually appealing packaging design. Each element of packaging ... instead showcasing actual faces and stories behind the product.

Manufacturers spend more than $150 billion a year on product packaging ... Gillette says the design will help the parent company Procter & Gamble reduce its consumer-goods packaging 20 percent ...

One-third of consumer decision-making is based on packaging, according to research cited by The Paper Worker in the following infographic. The infographic provides a look at the various elements of ...

Packaging plays a vital role in everyday life, yet for individuals with sensory impairments, it often presents significant challenges.