I did a lousy job on the bench; my substitutions were terrible. Shrug it off and forget it. This is my loss.'" Related: "This team has a mystique and a quality that has been built over 15 years" - ...

In Boston.com's bracket of the 16 best trades in Boston sports history, Auerbach authored three of them himself. The post Any ...

Larry Bird says that the credit for former Celtics having fruitful careers in front office positions belongs to Red Auerbach ...

"And he was about the proudest man in the world," says Paul Silas about Red Auerbach on ESPN Classic's SportsCentury series. Red Auerbach's coaching philosophy was simple: Only one statistic mattered.

Iconic Boston Celtics head coach and general manager Red Auerbach was as competitive as it gets, and it could occasionally boil over into more than simply taunting his opponents on the court with a ...

The franchise’s unmatched success began when the legendary Red Auerbach arrived in 1950. That year, team owner Walter Brown hired Auerbach to turn around a lackluster group that finished the ...

Legendary Boston Celtics head coach and general manager Red Auerbach did not just change the Celtics forever with his basketball genius, but the NBA itself. The man was so dedicated to winning ...

But Red Auerbach is just different ... on Auerbach's unawareness of the history being made in the aforementioned interview with Maxwell, stating, "When we got Willie Naulls from the ...