As for the symbol part of the logo — or the “spark,” as Walmart refers to it — it contains a color palette of True Blue and Spark Yellow that “leans on the retailer’s most recognizable ...

Walmart announced on Monday that it had unveiled a new logo, part of ... palette (true blue and spark yellow), font ("everyday sans") and trademark "spark" symbol, calling the latter "a ...

The updated logo features a bolder font and a deeper blue colour, while retaining the iconic yellow "spark" symbol. The redesign is inspired by founder Sam Walton's classic trucker hat ...

Retailing giant Walmart has unveiled a new logo to start the new year ... Walmart said its new color palette of True Blue and Spark Yellow "leans on the retailer’s most recognizable tones ...

The before and after Walmart wordmark. As for the symbol part of the logo — or the “spark,” as Walmart refers to it — it contains a color palette of True Blue and Spark Yellow that “lean ...

In its online "brand center ," Walmart applauded its colour palette (true blue and spark yellow), font ("everyday sans") and trademark "spark" symbol, calling the latter "a beacon that guides ...