Transformers: Age of the Primes will see a new "Generations Selects" version of a previous Trypticon toy, which is one of the biggest action figures ever released in the series. Coming complete ...

Hasbro has officially announced that it is teaming with the National Football League to launch the Transformers x NFL collaboration – a line of transforming action figures that convert from football ...

The Steelers are among the four teams as part of a first-of-a-kind collaboration between the NFL and Hasbro toys.

Prime toyline was the "main" set of action figures in the franchise at that time, besides the Transformers: Generations figures, the predecessors to the current Transformers: Legacy and ...