Why is JJ Watt boycotting Tater Tots after Wisconsin basketball's loss to BYU in March Madness second round? We explain.
JJ Watt says he's boycotting Tater Tots for the next 48 hours after Wisconsin basketball's loss to BYU in March Madness. Here ...
Meet BYU's Richie Saunders, the Tater Tot heir with an Ore-Ida NIL deal
Junior guard Richie Saunders is related to someone famous: his great-grandfather, F. "Nephi" Griggs is credited with ...
Tater tots? BYU is only thinking about the Sweet 16 right now.
Head coach Kevin Young is going to the Sweet 16 in his first season, bringing BYU back to the second weekend for the first ...
BYU’s Richie Saunders just signed a new NIL deal. And there could be something in it for you
Richie Saunders has parlayed his family’s unique tie to the Tater Tot market into a new NIL deal — and it could pay off for ...
Daily Herald4d
‘Tater Tot Heir’ leads BYU men’s basketball into NCAA Tournament
Only in America, and only during the NCAA Tournament, can you find this kind of a story. A few weeks ago it was discovered ...
Ore-Ida heir Richie Saunders scores BYU a March Madness win and fans free Tater Tots
Prior to Thursday’s first-round win, Ore-Ida announced it signed Richie Saunders to an NIL deal and that, for 30 minutes ...
Daily Herald3d
BYU NCAA Notebook: Saunders, Ore-Ida ink Tater Tot deal
Only in America, and only during the NCAA Tournament, can you find this kind of a story. A few weeks ago it was discovered ...
The Salt Lake Tribune4d
A BYU basketball player became the face of Tater Tots in March Madness. Here’s why.
Denver • The heir to the Tater Tot kingdom has been on a mission of sorts. For the last decade of his life, Les Grigg fought to keep his little niche of U.S. history preserved: the story of the ...
BYU March Madness star has incredible NIL deal
Madness star for the BYU Cougars has an absolutely incredible NIL deal, it was revealed this week during their game.
Sporting News4d
Richie Saunders Tater Tot NIL deal, explained: How BYU star's family history earned him Ore-Ida sponsorship
Richie Saunders inked a sponsorship deal with Ore-Ida, which created Tater Tots and still produces Tater Tots as its signature product today. While it might sound like it makes more sense for a ...