No one could have predicted that amazing consumer response to ?Where?s the Beef? campaign from Wendy?s in 1984,? said Bob Bertini, senior director of internal communications at The Wendy's Company.
In 1984, Wendy's struck gold with a new marketing campaign. Eighty-one-year-old Clara Peller exclaimed, "Where's the beef?!" in a commercial, and it became an instant classic. It boosted Wendy's ...
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McDonald's vs Wendy's: The Beef Burger ShowdownAdditionally, Keystone Foods, based in Philadelphia, provides the company with over 150 million pounds of beef per year. At Wendy's, the story is different. Instead of asking "Where's the beef?", ...
Representatives for Wendy’s did not immediately respond to The Post’s request for comment. The super-stacked snack comes complete with nine beef patties, just as many slices of cheese ...
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