Researchers isolated one kind of cone in the eye and aimed lasers at it to allow subjects to see a super vibrant teal shade ...

The artist-provocateur reverse-engineered the blue-green shade called ‘olo.’ Now you can buy it as an acrylic paint.

An object’s color appears differently under different lighting and against different backgrounds − for different viewers. But that doesn’t mean colors are subjective.

The best 4K TVs balance performance, price, and smart features. Our expert-reviewed picks include models from Samsung, LG, ...

Researchers at the University of California, Berkeley, have discovered a way to trick the human eye into seeing a new, highly ...