ESPN has tapped Pharrell Williams to lead its newest campaign in promotion of "NBA Saturday Primetime on ABC." ...

It’s a big weekend for sports – and for advertising. Ahead of the Super Bowl on Sunday, Will Hurrell, of Will Hurrell PR, ...

ESPN is putting some major marketing muscle behind the upcoming 10th season of NBA Saturday Primetime on ABC, which tips off Saturday.

The Sports Power Brunch' celebrates powerful women in sports. Honorees include Alicia Tillman, Swin Cash, and Ali Krieger.

Award-winning singer and producer Pharrell Williams stars in a new ESPN promotional campaign for "NBA Saturday Primetime on ...

A’ja Wilson, the two-time WNBA champion and three-time league MVP proudly released her long-awaited Nike signature shoe and ...

Charles Barkley praises the NFL's two-week buildup to the Super Bowl as a genius marketing strategy, enhancing excitement and ...

Youth engagement with live sports is dwindling. But these young viewers haven't disappeared; they've simply jumped ship to ...

The radio host will provide analysis, report from the sidelines and occasionally fill in as the play-by-play man as the sports network works to build its broadcasting repertoire.

ATLANTA, Jan. 31, 2025 (GLOBE NEWSWIRE) -- Gray Media, Inc. (NYSE: GTN) announced today the promotion of Pamela Biddle to the ...

Discovery, NBC and others to make sure we had the ability to assemble that content into these smaller packages,” said Vince Torres, DirecTV’s chief marketing officer. The MySports bundle includes the ...

FOX Sports has made quite an impression with the first two NTT IndyCar Series driver promos that debuted in January on its ...