Adobe said today that it’s bringing AI-generated video, aka the Firefly Video Model, to Adobe Premiere Pro plus its Firefly generative art service. Unlike its generative AI image capabilities, however,

Put aside your AI skepticism for a moment and applaud the fact that at least one tech company isn’t stealing or infringing artists’ copyrights.

For the Firely AI-powered image generation tools Adobe is focused on leveraging its existing toolsets to make integrating AI-created video content into existing workflows as easy as possible