Storied names of the global ad industry, like JWT and Leo Burnett, are vanishing as AI storms the world of business. But ...

And when we looked at the ads’ content, we saw something even more interesting. When a rival brand stumbled, we found substitutes boosted their price-focused advertising by 25% on average, likely in ...

From San Francisco's Polk Street in 1971 to prime-time TV, Bebe was not just a mall brand. It shaped trends, defied critics ...

Great storytelling is what makes ads memorable, not trends, tech, or even the product itself. According to creative minds, the best ads go beyond just selling, they connect emotionally. This article ...

The Anheuser-Busch (AB InBev)-owned beer brand has just released a teaser for its Super Bowl 59 ad, titled “Something ‘Big’ ...

E! News' exclusive first look at the Ray-Ban Meta 2025 Super Bowl commercial shows Kris Jenner hilariously getting the upper hand on Chris Hemsworth and Chris Pratt.

If we can count on anyone to make a show-stopping fashion statement at the Grammys, it’s Jennifer Lopez. Olivia Rodrigo ...

A new ad from the XX-XY Athletics brand titled "Real Girls Rock" in support of women's sports garnered over six million views ...

To achieve this end, these endorsements can appear in a variety of different formats – celebrities might appear in TV segments or YouTube videos, provide voiceovers for radio adverts, wear specific ...

Brand Management, recorded a nearly 40% increase in turnover last year, reaching 15 million RON, compared to 10.8 million RON ...

For advertisers, it’s an opportunity to get their products in front of millions. Advertisers pull out all the stops for their ...

Fox sold out of its inventory of in-game spots by early November, with a 30-second commercial reportedly going for $7 million ...