Why The Third Generation Family CEO Of Bic Is Passing The Torch
Gonzalve Bich, grandson of founder Marcel Bich, transformed the company’s strategy, built revenue and strengthened its ...
ジャパンタイムズ3h
Japan's FTC to advise Bic Camera not to underpay subcontractors
The commission found that Bic Camera unreasonably cut payments by a total of about ¥500 million in violation of the ...
K-Way Unveils Exhibition Marking 60th Anniversary
Staged at the Museo della Permanente in Milan with the brand's fall 2025 fashion show, K-Way has involved other iconic brands ...
Media Words Unveils New OOH Campaign For Ocean Spray PURE Cranberry In Partnership With JCDecaux
Indie media agency Media Words has partnered with JCDecaux and its OOH media network to launch a campaign for long-time ...
Media Words and Ocean Spray launch new campaign
Media Words has released a “new, large-scale, out-of-home campaign” for Ocean Spray.The announcement:New year, new healthy ...
Campaign Brief10h
Ocean Spray PURE Cranberry champions new year health in latest OOH campaign via Media Words
New year, new healthy habits: that’s the premise underpinning Media Words’ new, large-scale, out-of-home campaign for ...
Marketing13h
Beyond digital: How small budgets can drive big impact through strategic channel integration
Marketing budgets – or rather, the shrinking state of many of them – continue to be a burning topic of discussion among marketers. Yet, the need to In an exclusive piece for Marketing Mag, Media Words ...