Barbie sales plummeted 20% from 2012 to 2014 and continued to fall last year. A line of toys designed to teach girls to build, Lego Friends, helped boost Lego above Mattel as the biggest toy ...
Mattel shares surged more than 15% after the toy giant said it’s weighing price increases for Barbie and other iconic brands ...
A writer explains what the new Aaliyah Barbie doll means to little Black girls and why it's important to have representation in toys.
Retailing at $55, the Barbie was listed on Mattel Creations — a platform for collectible items from the toy manufacturer ... Aaliyah — known to fans as “Baby Girl” — shot to fame ...
If it's as big as box office analysts expect, a whole wave of toy-based ... to enjoy." If "Barbie" is a hit, could Mattel find similar success with a movie based on American Girl dolls?
She’s a Barbie girl. Aaliyah has joined the hallowed halls of legendary singers immortalized in Barbie form by doll maker Mattel. The collectible Barbie, which celebrates the artist’s enduring ...
Barbie was defined and degraded by her sexualised ... The global phenomenon reinvented the market and the narrative surrounding girls’ toys for the better. The prince didn’t save princesses ...
Mattel executive says it may have to charge consumers more for its toys because of higher tariff costs on imports from China.