Working with credible publishing partners also allows beauty brands to create a feeling of trust and exclusivity, McEvoy believes. “Magazine advertising is the ideal platform to showcase high quality ...

It’s obvious these drugs are trimming waistlines across the nation; what may be less obvious is that they might also reshape ...

Travis Kelce's ex-girlfriend Kayla Nicole has landed a major gig with Rihanna's beauty company, Fenty. On Wednesday, February 19, Nicole shared an ad for a new hair product that the company launched ...

Per the brand’s own data, 45% of girls drop out of sports due to low body confidence by age 14. Of those who drop out, 48% have b ...

The camera absolutely loves the blonde 26-year-old and I've tasked myself with trying to find all of her beauty secrets ... This is not sponsored, it's not an ad. It is just something that ...

Advanced data sets, hyper-personalisation and remapped infrastructures will be what it takes for the industry to scale and ...

What do you get when 13 clean beauty experts test nearly 700 products for four months? This curated list of 74 winners that ...

In the realm of advertising and entertainment, where stories are told and images are crafted to resonate deeply with ...

You deserve it. Below are 10 beauty and fashion products I’ve been loving lately as a commerce editor. Most of these must-haves just dropped, so grab them now before word spreads and they sell out!

Martha Stewart posed for a new MAC Cosmetics campaign, showing off the brand's nude lipsticks, and gives PEOPLE the scoop on how to take the ultimate thirst trap photo.

We rounded up 11 skin care products, including anti-aging serums and firming masks that celebrities over 40 have told us they ...

She identified a need in the beauty industry not being met by mainstream brands—mindful, natural skincare that soothed skin—took matters into her own hands. “It’s difficult to find products that are ...