Leading brands are finding success by integrating traditional shopper marketing expertise with new digital capabilities, ...

With the rise of agentic AI across organizations, marketing leaders can begin planning for this future by identifying key ...

Street Hearts, Kenyan “confidence queen” and Maxine the Fluffy Corgi take the Ad Age NextGen Marketing Summit stage.

We are the parents, educators, and role models of thosestill figuring out who they are and while they might not admit it what their favorite brand does and says matters to them. As an advertising ...

Forget the era of hyper-polished influencers and #sponsored saturation, brands have found a new, more authentic voice: their ...

From gesture control to in-store design and mixed, virtual and extended reality, multisensory marketing is here to stay.

Chandler will spearhead efforts to inspire international travel to the United States through innovative campaigns and by ...

UTA agent Chloe Popescu has been named chief marketing officer at Oscar de la Renta.

Brand USA, the destination marketing organization for the United States, named Leah Chandler chief marketing officer. The ...

Make sure your brand guidelines are up to date by March or Google will automatically select your business name and logo.

Competing for customers is harder than ever in the quick-serve and fast casual categories, thanks to more choices, economic ...