Leading brands are finding success by integrating traditional shopper marketing expertise with new digital capabilities, ...

Street Hearts, Kenyan “confidence queen” and Maxine the Fluffy Corgi take the Ad Age NextGen Marketing Summit stage.

With the rise of agentic AI across organizations, marketing leaders can begin planning for this future by identifying key ...

We are the parents, educators, and role models of thosestill figuring out who they are and while they might not admit it what their favorite brand does and says matters to them. As an advertising ...

From gesture control to in-store design and mixed, virtual and extended reality, multisensory marketing is here to stay.

Forget the era of hyper-polished influencers and #sponsored saturation, brands have found a new, more authentic voice: their ...

Chandler will spearhead efforts to inspire international travel to the United States through innovative campaigns and by ...

UTA agent Chloe Popescu has been named chief marketing officer at Oscar de la Renta.

Brand USA, the destination marketing organization for the United States, named Leah Chandler chief marketing officer. The ...

Popeyes franchisees have bought into the brand’s multi-year plan to increase franchisee profitability. The company announced ...

Competing for customers is harder than ever in the quick-serve and fast casual categories, thanks to more choices, economic ...