Successfully deploying AI assistants in enterprises requires a strategic approach—emphasising internal testing, user-centric ...

If you're looking for a different approach to attract and retain customers, apply these tips from leading experts.

The agency will oversee end-to-end brand communication, spanning creative, digital, influencer marketing, production, and SEO ...

MMM’s diverse applications — from budget to media optimization — make it a critical tool for proving and improving marketing performance. The post Unlocking the power of marketing mix modeling ...

The IT Leaders Forum 2025 event is the perfect time to elevate your brand, connect with key industry leaders, and position your company as a top innovator in the IT space.

About seven years ago, representatives of bKash would visit the company’s agent points and merchant outlets across Bangladesh ...

Some people see the world as it is—others reimagine it entirely. The entrepreneurs on this list belong to the latter group, ...

DeMille, a social media specialist with a background in marketing, has highlighted influencers using the Los Angeles ...

The program will provide $3.8 million in free ad campaigns to small businesses nationwide in 2025; more than $50 million invested over five years ...

Spotify and Netflix were 2024's top brands in creator marketing on social, while Fenty Hair and Cécred were the ...

Shoppers on a marketplace are inherently closer to the bottom of the sales funnel, demonstrating buying intent from the ...

Lupton has 22 brands in the works following the success of her hair care brand Monday, and a big goal: dominate accessible ...