Taking a page from social media, marketers increasingly taunt competitors by name to vie for young consumers’ attentions.

"A brand refresh and a rebrand serve very different purposes, and understanding that distinction is key," Ljubica Jovanova, ...

Sophiya Anjam isn’t just an emcee — she’s a vibe. A powerhouse on Dubai’s event scene, she brings an electric mix of charisma ...

One persona’s small-shop attitude and one-to-one service secured his company’s place in a challenging market, and helped ...

Ready to launch your own e-commerce business? Discover a step-by-step guide with expert tips on planning, setting up, and ...

Agentic Marketing Technologies (AMT), a startup developing an AI platform where influencers can connect with brands, has ...

Lucknow Super Giants' mentor Zaheer Khan has promised an aggressive and fearless brand of cricket in the upcoming IPL season ...

The product, The Inkey List Mandelic Acid Treatment 15ml, is priced at just £3.49 at Home Bargains. The product is also ...

LIKE a real-life Rapunzel, I have had long blonde hair my whole life. In fact, it’s the first thing people tend to notice about me. But as I’ve aged, my locks have become darker. And like most ...

We've seen plenty of headline-hogging rebrands over the last twelve months, and not all of them have, shall we say, landed ...

Microsoft's guide explains how to connect in the age of generative AI. Though we're yet to see ChatGPT down 6 schooners at ...

Explore General Mills' Q3 2025 earnings results, challenges in snacking & inventory, and strategic investments for growth.