"The modern B2B buyer's journey is no longer linear," explains John Buie, Director of Strategy at Journey. "It's a complex web of touchpoints across multiple platforms. Understanding this new ...

"B2B buyers don't have time for guesswork. When the information they rely on-like inventory or delivery timelines-is wrong, it's more than an inconvenience; it erodes trust," said Sana Commerce ...

DALLAS, Jan. 29, 2025 (GLOBE NEWSWIRE) -- The 2025 B2B Buyer Report from Sana Commerce highlights a pressing issue in B2B ecommerce: while 73% of buyers prefer online purchasing, 81% face ...

Sixty-five percent of B2B buyers are between 18 and 40, and almost 100% expect a self-serve journey now ... has had with your brand across each touchpoint. While these interactions may occur ...

THE WHAT? Palm oil prices have hit a three-month low as global demand shifts towards soybean oil and concerns about weather-related production declines ease. THE DETAILS Benchmark Malaysian futures ...

What are the 3 stages of the buyer’s journey? Regardless of your industry, both B2B and B2C selling strategies ... and personalized touchpoints. The third and final stage of the buyer journey ...