Fox has cracked the $8 million mark for a 30-second Super Bowl ad, according to sources familiar with negotiations ahead of ...

Advertising rates for the Indian Premier League (IPL), 2025 have gone up 25-30 per cent from last year based on first-ask ...

many streamers have introduced ad-funded tiers to grow their profitability. However, says Adams, as we’ve seen both globally and locally, the mass move of viewers from traditional and paid TV to ...

Fox Corp. sold at least 10 of the commercials that will appear in its Feb. 9 telecast of the NFL championship ... reworking the economics of traditional TV, says Evans, there are just fewer ...

Akshay Kumar dominated TV advertising in 2024 in terms of ... emerged as the leading category commanding 9 per cent share of celebrity ad volumes, followed by soaps at 5 per cent.

Super Bowl LIX is still days away, but someone has already scored a key Big Game touchdown. Fox Corp. sold at least 10 of the ...

Matthew McConaughey and Woody Harrelson have revived their "True Detective" personas for a new Super Bowl LIX ad promoting filmmaking in the actors' home state of Texas. The ad is written and directed ...

The TAM AdEx report on celebrity endorsements in 2024 found that nearly 50% of ads featured four celebrity couples—Akshay ...

Mahomes and the Chiefs are back in the NFL title game after beating the Buffalo Bills 32-29 in a thrilling AFC Championship ...

As streaming companies continue to acquire the rights to broadcast live sports, which streaming service is the best choice ...

While the helicopter involved in the fatal crash near Reagan Airport flew a route that passed by other planes, it was flying thousands of feet below them.

"The Fall of Diddy" docuseries premieres back-to-back episodes on Monday, January 27 and Tuesday, January 28 on ID.