Since Connatix and JW Player first announced their merger in October, JWP Connatix – a temporary name for the newly joined companies – says things are going well at the six-month mark. The two video ...
ThinkAnalytics, a leader in video content discovery and personalization, launched ThinkMediaAI, the video industry’s first ... Read More ...
Google enables marketers to target people with serious illnesses and crushing debt—against its policies—as well as the makers ...
The report talks about how 2024 marked a transformative phase for mobile advertising & trends to looks forward in 2025 ...
A consumer survey found more TV viewers and streamers prefer and engage with contextual advertising at a higher level than ...
Consumers frequently feel stereotyped by targeted ads, and are especially wary of targeting based on health and financial ...
Hybrid, in collaboration with Adgully, successfully hosted Hybrid Konnect at Lemon Tree Premier 1, Gurugram. The event brought together visionary marketing leaders and industry experts for a day of AI ...
Though not all poorly-timed or irrelevant ads are a matter of life and death, often they can lead to mistrust and ...
Bloomberg is pitching brands on reach and contextual relevance with its latest contextual ad product, AdService, which ...
APEX Consulting's latest initiative provides agencies with a structured framework for client acquisition through paid ads.