The word “trademark” may sound like legalese, but learning how to trademark your logo doesn’t have to be a painfully complex ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

AT&T and TransUnion have unveiled a new enhanced caller identification service that displays company names, logos, and call reasons for verified incoming calls to AT&T wireless customers using Android ...

As Zomato rebrands as Eternal to reflect its expansion beyond food delivery, Invezz examines how rebrands by giants like ...

NEW ORLEANS (AP) — Artist Tahj “Queen Tahj” Williams rarely cruises through downtown New Orleans, but recently she did, finding one of her creations on full display: The Super Bowl logo and theme art ...

Walmart’s latest brand and logo update has left some social media users baffled. On Jan. 13, the company announced in a press release on its website that it was launching a “comprehensive ...

As of noon yesterday, the White House has adopted a new logo that will appear everywhere from the administration’s website to official letterheads and the backdrop of press briefings.

A majority of that is in-store employees, who will not be impacted. Rather, the layoff will affect corporate support roles, which, combined with other non-store roles in store development ...

The CEO of MetCredit, a national collection agency, is asking the campaign of Liberal leader hopeful Mark Carney to stop using a logo that looks uncannily similar to his company’s. This week ...

∎ Corporate logos on the field: In June, the NCAA Playing Rules Oversight Panel approved college football programs selling on-field sponsorship advertisements during regular-season games.

The Walmart “spark” (the yellow sunburst logo) also received a little makeover. Emphasis on little. The company says it now “exudes the energy of Walmart and remains a beacon that guides ...