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“I had him mix some paint there on the spot, and finally we came up with Fiesta Red!” With one decision, Fender increased the desirability —and future value — of a ...
Fender custom colors were offered for a small upcharge after a handful of customers requested their guitars in special finishes ...
The Australian25d
As the Fender Stratocaster turns 70, have we reached peak electric guitar?
A decade in the planning, the store is a ballsy attempt at keeping guitars alive in the culture while also hoping to reinvigorate sales, and according to Fender Asia Pacific president Edward ...