Ferrari merchandise sales soar 400% after Hamilton F1 move
Ferrari merchandise sales have jumped nearly 400 per cent off the back of Lewis Hamilton’s move to Maranello for the 2025 ...
Lewis Hamilton and Ferrari F1 are a ‘perfect match’ – but will results match the hype?
Ferrari drivers and personnel ahead of Hamilton’s Scuderia debut in Australia this weekend, Kieran Jackson takes a deep dive ...
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Lewis Hamilton’s first piece of Ferrari merch sells out – but fans will get second chance
Lewis Hamilton’s first piece of Ferrari merchandise has sold out weeks before it even goes on sale. The link up between the seven-time World Champion and the iconic Prancing Horse race team was ...
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Hamilton Boosts Ferrari Merchandise Sales by 400%
Following Lewis Hamilton's move to Ferrari, the Italian team has experienced a significant surge in interest in its ...
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Peroni Nastro Azzurro 0.0% rolls out campaign featuring Ferrari stars
Asahi Europe & International has launched a global campaign for its Peroni Nastro Azzurro 0.0% brand, as it looks to ...
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Peroni gives Lewis Hamilton a stylish welcome to the Ferrari F1 team
The Formula One season starts this weekend in Melbourne, with seven-time world champion Lewis Hamilton now driving for Ferrari after 12 years with Mercedes. Sponsors are preparing to capitalise on the ...
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Lewis Hamilton Spotted Endorsing $1990 Worth New Ferrari Jeans Ahead of a Driver’s Presentation Event in Milan
Lewis Hamilton rocked Ferrari's $1,990 denim in Milan, proving he's the perfect fit for the team's luxury brand.
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Marko Admits He Had Higher Expectations for Ferrari and Hamilton in Tests
Red Bull motorsport advisor Helmut Marko commented on the performance of rivals Ferrari and their new signee Lewis Hamilton ...