The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by replacing the words 'Coke' or 'Coca-Cola' with the logo itself. Couple the ...

Despite crafting sublime stays, they lack the ad spend, social badges, and buzz of the world's most highly valued brands.

Subaru has been releasing quality vehicles for years, but have you ever wondered what the six stars on the logo mean? Here's ...

Introduction In today’s competitive digital landscape, having a strong brand identity is essential for businesses, freelancers, and entrepreneurs. Whether you’re launching a new startup or looking to ...

You're pulling a huge, mobile advertising opportunity every day -- an ideal place (particularly for dry vans and reefers) to ...

Fast food chain Popeyes is known for its legendary Louisiana-style chicken that's hard to resist. Playing on the mouthwatering allure of its food, the brand has launched an ingenious new campaign that ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

Constructing a solid brand goes beyond attractive logo design and memorable taglines. The process of developing a robust brand means creating an authentic relationship with customers based on sincere ...

Shinola is a small fish in the dive watch pond, but The Duck is making a big splash as one of the best-looking examples of 2025 so far.

Lamar Jackson and Dale Earnhardt Jr. may have butted heads over the number 8, but in some types of logos, it turns out the ...