Super Bowl 59 commercials are proving to be a popular platform for tech companies like Google to advertise their latest AI-powered products.

Instacart's Super Bowl commercial hinges on celebrities who are extremely tough to manage: mascots from Procter & Gamble, ...

For the ninth time, Budweiser emerged as the winner of USA TODAY’s Ad Meter contest as viewers voted “First Delivery,” a tale of a Clydesdale foal proving its mettle, the No. 1 commercial in ...

But, as Stubley explains, there is a noticeable “before and after” effect around the iconic commercial. “Advertising before that time was either cheesy, personality driven, or what I would ...

Inflation hit marketers’ advertising budgets for a Super Bowl LIX commercial. Last year’s 30-second slots went for $7 million, but according to Mark Evans, Fox Sports executive vice president ...

Advertisers shelled out up to $8 million for a spot during Super Bowl 59. Ad industry executives still consider the price tag worth it, and argue it’s even a bang for their buck. The NFL’s ...

The alien-themed commercial airs during the first quarter of Sunday's game. Best Super Bowl commercials of all time: Look back at USA TODAY Ad Meter winners through the years Need a break?

For instance, when brands launch a new product during a Super Bowl commercial, consumers continue to engage with the brand via online searches or app visits even after the Super Bowl ad first ...

That is what UFC fighter Jon Jones is doing with his new commercial. Jones revealed his 60-minute ad on social media earlier this week, as the fighter is using the moment to promote an important ...

According to CNN, Dunkin’ Donuts paid almost $10 million for Ben to star in his 2023 Super Bowl commercial. President of Dunkin’ Scott Murphy told Entrepreneur that running Ben’s ad got them ...