Retail Asia on MSN5mon
Lazada launches GenAI-powered in-app features
Nine in 10 trusts and rely on AI for personalised recommendations. Lazada introduced its new in-app GenAI-powered features to ...
Marketing Interactive8d
Lazada unveils 'Hippo Bank' in character-led universe campaign
Inside each box was a QR code which led to a microsite within the Lazada app. The interactive digital experience mirrored a moment from the ad where shoppers could choose to break or not to break ...