The BackRub logo, introduced in 1995, is a classic example of early branding in the technology industry. The logo was simple and contained a red wordmark with two capital letters ... the Doodle team ...

This Sunday millions of people will be huddled around their TV’s watching the biggest sports event in the world (if you ...

Watch as Elmo sits in an umpire's chair and debates the two letters found on Federer's On-branded sneakers: Is it 'Q' and 'C' or 'O' and 'N'?

While I agree with Tom Pearson’s (Jan. 25) call for expanding the size and capabilities of our fire departments and funding ...

Remember, you were warned about the extremist assault on our democracy that would come if Trump was elected again; what ...

Democrats pushed back against Elon Musk’s Department of Government Efficiency as it turns its attention to the Education ...

The NFL brought some color and creativity back to the Super Bowl logo after a decade of repetitive designs. Here's a look ...

Benjamin Hill travels the nation collecting stories about what makes Minor League Baseball unique. This excerpt from his ...

SIOUX FALLS, S.D. (Dakota ... “The actual design of the play is for it to be just two actors coming in, sit down, and read it,” said Holly. “It’s about connection. Over about forty years these two ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...